Cheddar’s To Sponsor Kyle Busch

WELCOME, N.C. — Cheddar’s Scratch Kitchen will sponsor Kyle Busch and the No. 8 Richard Childress Racing team beginning in 2023. 

As part of the multi-race, multi-year agreement, RCR will provide strategic content, marketing and communications plans around their primary partnership on Kyle Busch’s No. 8 Cheddar’s Scratch Kitchen Chevrolet Camaro ZL1.

“We’ve loved partnering with RCR and the No. 8 race team since our debut into the sport three years ago, and we’re just getting started,” said John Felton, Senior Director of Marketing for Cheddar’s Scratch Kitchen. “We’re excited to welcome Kyle Busch and Rowdy Nation to the Cheddar’s family, and we look forward to celebrating many wins to come.”

With more than 180 restaurants across 28 states, Cheddar’s serves American classics and homestyle comfort food in a feel-at-home atmosphere. 

“Both Cheddar’s Scratch Kitchen and Richard Childress Racing share a natural theme of scratch-made items, whether it be a casual, homestyle meal or components for high-performance race cars,” said Torrey Galida, president of Richard Childress Racing. “Cheddar’s Scratch Kitchen has been particularly successful at leveraging their race team partnership to increase brand affinity and purchase consideration, and our entire team is looking forward to building on the already strong strategic content, marketing and communications programs we have partnered together on.”

Cheddar’s Scratch Kitchen’s multi-year program with RCR will also include an off-track element with a variety of activations at restaurant locations across the country, including a continuation of their successful show car program.

TECH NEWS RELATED

3 Most Reliable Lexus Models

While there are a few automotive brands out there known for being reliable, one of the top companies with several durable models in its lineup is Lexus. Which vehicles are the top three for being reliable rides? Why does reliability matter? Lexus logo | Getty Images When you buy a ...

View more: 3 Most Reliable Lexus Models

The Cheapest New Dodge Charger Is a Versatile Sedan Option With One Big Issue

The Dodge Charger offers everything from a sensible V6 and all-wheel drive to supercharged tail-happy sports sedans. Better yet, the cheapest offering in the model’s lineup, the SXT, is versatile and well-suited for daily driving. However, the 2023 Dodge Charger SXT has one glaring issue: it’ll be the last car ...

View more: The Cheapest New Dodge Charger Is a Versatile Sedan Option With One Big Issue

Cheapest New Audi Is 1 of the Best Small Luxury Cars, Says Car and Driver

Audi has a solid lineup of luxury vehicles — with their good driving dynamics, premium features, and attractive designs. Also, compared to some other luxury brands, Audi models are relatively affordable. This includes the 2023 Audi A3 subcompact sports sedan, which is the cheapest new Audi car. Also, according to ...

View more: Cheapest New Audi Is 1 of the Best Small Luxury Cars, Says Car and Driver

GM Just Announced An All-New Small-Block V8 Is Coming

The electrification zeitgeist is in full swing, but gasoline-powered engines won’t disappear overnight. Nor will V8 power, as GM just confirmed a new small-block V8 engine is coming soon. This will be the sixth generation of the legendary small-block V8 that has powered so many Chevy and GM products since ...

View more: GM Just Announced An All-New Small-Block V8 Is Coming

Best car tool kits 2023

Whether you're looking for an emergency set of basic tools or something more comprehensive, a good tool kit can save you lots of stress – but who makes the best?...

View more: Best car tool kits 2023

The Lectron Adapter Will Let You Charge a Ford Lighting at a Tesla Station

Electric vehicle charging ports are mess. Some use one type developed in Europe, others use a Japanese system, and then Teslas use their own. But, what about those who have access to a Tesla charger, but want to charge something else, like a Ford F-150 Lightning? The Ford F-150 Lightning ...

View more: The Lectron Adapter Will Let You Charge a Ford Lighting at a Tesla Station

How Much Does a Nissan Tune-up Cost, and What Do They Do?

Keeping up with your Nissan‘s regular maintenance means you get optimal performance and fewer chances of major breakdowns. With that, you save on fuel costs and significant repairs and avoid the inconvenience of your car breaking down or stalling in the middle of the road. Naturally, tune-ups are a considerable ...

View more: How Much Does a Nissan Tune-up Cost, and What Do They Do?

How Does the New Corvette E-Ray Stack Up Against Hybrid Hypercars?

The new 2024 Chevrolet Corvette E-Ray isn’t just the latest stage in the Corvette’s evolution into a world-class supercar. Instead, it’s a reminder that the latest generation of plastic fantastic can punch well above its weight class. For instance, the new hybrid Corvette is quick enough to compete with several ...

View more: How Does the New Corvette E-Ray Stack Up Against Hybrid Hypercars?

4 Snow Plow Safety Tips When Encountering These Vehicles on the Road

Alpine is Coming to the U.S, but it’s Not Bringing the Goods

What’s the Toyota Highlander Hybrid Towing Capacity?

1990s GMC Typhoon: There’s Never Been an SUV That Can Beat It

Your 2022 Ford Maverick Might Have Faulty Airbags

This Older Porsche Infotainment Upgrade Helps Modernize Your 911 and Cayenne

Only 1 Type of Buyer Should Even Consider the 2022 Jeep Compass

3 Most Common GMC Sierra 1500 Problems Reported by Hundreds of Real Owners

5 Used Cars with the Biggest Price Drops

Incredibly Rare and Awesome Pontiac GTO Judge Sold for $1.5 Million

Is the 2023 Toyota RAV4 Too Old to Keep Up?

Carroll Shelby’s 100th Birthday Honored by Centennial Edition Mustang

OTHER TECH NEWS

Top Car News Car News