E3 is back in 2023, after two cancelled shows and one digital-only event. But this time it’s under new management.
Wait.. E3 2023 lives? Yes, it does. Thanks largely to Coronavirus, the Electronics Entertainment Expo, or E3, has been a bit of a let-down these last few years. The event, which showcases new games and gaming technology, skipped 2020 due to the pandemic.
It returned in 2021 as a digital only event. Organisers the Entertainment Software Association also cancelled 2022’s event. Yes, anyone could have told the ESA that a physical event seemed like a bad idea. They were going to put on a digital event but they also cancelled that.
Now, in 2023, it’s set to return, managed by ReedPop. ReedPop might sound like an old man who lives by a pond but it’s the company that owns Gamer Network. They, in turn, publish Eurogamer, VG247 and more. And, given that that ReedPop is owned by Reed Exhibitions the company should suited to running E3 2023.
The Hype starts now. 👀#E32023 will take place in person from June 13-16 in the Los Angeles Convention Center with separated business and consumer days and areas.
More details here: https://t.co/VJc1R7gvrB pic.twitter.com/cHiNgYHjok
— E3 (@E3) September 26, 2022
E3’s event will be in the Los Angeles Convention Centre, as the last few E3s have. It’ll take place between June 13th and June 16th, splitting events into two categories; business and consumer. You can find out more at Gamesindustry.biz, another ReedPop site, though you shouldn’t expect to see a concrete list of attendees till later down the line. Many of the events, gaming events in particular, will be available for you to watch online.
However, as writer Christopher Dring puts it: “The team has to prove that this is a different E3, with a different group behind it that’s committed to doing something genuinely good.” It’s not just Coronavirus that damaged E3’s reputation, however. It was, in 2019, revealed that the ESA had accidentally made journalists data public.
Hopefully, now the event’s in different hands – and effectively has a new start – E3 can regain its reputation and its relevance. Who knows, maybe ReedPop can lure Sony back to the event. And, given that Coronavirus hasn’t gone away, they’ll still need to ensure the safety of E3 2023’s attendees. We’ll let you know when we hear more.