Zenly, the popular social mapping app that Snap acquired five years ago, is going to shut down on February 3rd, 2023. This is going to be a sad day as there is nothing quite like Zenly.

The team based in Paris managed to create an app that was at the intersection of a utility app and a social app. More importantly, opening Zenly and using it every day was a delightful experience. The app should be considered as one of the most polished and innovative social app of all time — and an important example for other social app developers.

Zenly’s main feature lets you keep up with your friends’ locations. When you open the app, you can see if friends and family members are hanging out together and where they are right now. On top of that, Zenly has one of the most vibrant messaging experience in a social app.

More recently, Zenly added places. It was the most personal database of places as you could see your friends’ favorite bars and restaurants and even see their own personal map of places. It quickly became a modern Foursquare for my group of friends.

The development team also started rolling out its own maps. Essentially, Zenly was crazy enough to think that it could compete with Google Maps and Apple Maps with a team of 10 people working on a mapping project.

Instead of providing the most accurate map in the world, it was the most playful and iconic map app on my phone. You could see animated cars, boats, rubber ducks, trucks, sea creatures, etc. I spent quite a bit of time flying over Paris and discovering new areas.

zenly was the best social app and it will (sadly) shut down on february 3rd

Image Credits: Zenly

Zenly was founded in 2011. The startup was growing nicely, but things became serious after the 2017 acquisition by Snap. Earlier this year, Zenly reached 35 million monthly active users.

And 2022 has been a pivotal year for the social app. After launching a complete redesign, Zenly’s co-founder and CEO Antoine Martin left the company. “We joined Snap five years ago and we started working on Zenly 11 years ago. I want to move on. And I haven’t had the opportunity to take a long paternity leave,” Martin told me in an interview earlier this year.

A few months later, Snapchat’s parent company Snap surprised everyone by announcing that it would shut down Zenly as part of a round of layoffs. Sure, Zenly wasn’t as big as Snapchat. Sure, there was no monetization strategy. But it was a popular, innovative and extremely promising app.

And yet, Snap decided that it didn’t want to sell Zenly to another company or create a spin-off company. Zenly would have become a competitor — in particular, it would have been an alternative to Snap Map.

All of this leads us to the end of Zenly, the social app that helped you spend more time with friends and discover new places. I created my Zenly account on July 30, 2015 (or 2,685 days ago). And now, I have 59 days remaining to use the app. It sucks.

zenly was the best social app and it will (sadly) shut down on february 3rd

Image Credits: Zenly

TECH NEWS RELATED

The need-to-know terms for business leaders in 2023

The past year has given rise to a multitude of new terms used to describe different employee behaviours that have appeared since the pandemic, from ‘quiet constraint’ to ‘desk bombing’ and more. 

View more: The need-to-know terms for business leaders in 2023

Microsoft to acquire 4% stake in London Stock Exchange Group as part of 10-year cloud partnership

Microsoft is to acquire a 4% stake in the London Stock Exchange Group (LSEG), the company that owns the London Stock Exchange as well as a several other businesses including financial market data company Refinitiv which LSEG acquired from a Blackstone/Thomson Reuters consortium last year for $27 billion. Microsoft’s ...

View more: Microsoft to acquire 4% stake in London Stock Exchange Group as part of 10-year cloud partnership

Yep! Launches to Provide Multi-Format Alcohol Service with AI-Powered Personal Recommendations

Yep! , a multi-format alcohol service, today announced its launch in London. The platfo rm features personal AI-based recommendations and predictive stock supply.    

View more: Yep! Launches to Provide Multi-Format Alcohol Service with AI-Powered Personal Recommendations

Statzon Raises a €400,000 Seed Round to Expand to New Industry Verticals

A Finnish market intelligence startup, Statzon , has announced that it has successfully raised a 400K EUR seed funding round. The round includes equity funding from investors as well as an R&D loan from Business Finland.

View more: Statzon Raises a €400,000 Seed Round to Expand to New Industry Verticals

MC Exclusive: DoT may soon make it mandatory for telcos to share KYC details with OTTs

Representative image. (Image: AFP) The Department of Telecommunications (DoT) is considering creating an obligation on telcos to share know-your-customer details of their users with over-the-top (OTT) communication platforms like WhatsApp and Signal, people aware of the development told Moneycontrol. “Such a provision will help OTTs display the verified name ...

View more: MC Exclusive: DoT may soon make it mandatory for telcos to share KYC details with OTTs

Nigerian startup Taeillo raises funding to scale its online furniture e-commerce platform

Individuals or businesses buying furniture in Africa can purchase from local furniture stores or global furniture retailers like IKEA. But both options have pros and cons; for the latter, local furniture stores may lack the quality that clients need, while global retailers, in addition to taking several months to ...

View more: Nigerian startup Taeillo raises funding to scale its online furniture e-commerce platform

Robco links up with $14M led by Sequoia to bring modular robotics to industrial SMBs

After years of outsourcing and offshoring manufacturing to countries with cheaper labour and bigger production ecosystems, the U.S. and Europe are on a mission to bring some of that industrial work back to its own shores. Today, a startup that believes it can help with that shift is announcing ...

View more: Robco links up with $14M led by Sequoia to bring modular robotics to industrial SMBs

Doglapan book review: An angry and indignant Ashneer Grover doesn’t hold back in this tell-all memoir

“If you choose to work with your spouse, there should be no hesitation in designating them as co-founders as well as giving them a seat on the board” “It is important to remember that the investor is just another vendor” “To my mind, the concept of a related-party transaction ...

View more: Doglapan book review: An angry and indignant Ashneer Grover doesn’t hold back in this tell-all memoir

Tiger Global startup investments drop 70% in 11 months of 2022 as funding winter worsens

Uber sues NYC Taxi & Limo Commission to block rate increase for drivers

Twitter Blue to relaunch with actual verification process, higher price for Apple users

The one slide 99% of founders get wrong when fundraising

There are a lot of reasons to be excited about Canada’s venture market

Avarni is building a comprehensive dataset to analyze supply chain emissions 

Fintech giants face uphill battle

5 lessons we’ve learned from building a venture fund from scratch

Another week of layoffs, executive departures and AI-generated everything

This Week in Apps: Apple App Store’s new pricing, Twitter app makers shift to Mastodon, debate over Lensa AI

Edtech’s brightest are struggling to pass

Hybrid pricing can help app developers better monetize their apps

OTHER TECH NEWS

Top Car News Car News