There is a fine line between making promises everyone knows you can’t keep, and making promises people will hold you to, no matter how difficult they are to fulfill. Not sure where this latest Honda blunder fits.

honda, volvo, safety, collision
honda, volvo, safety, collision
honda, volvo, safety, collision
honda, volvo, safety, collision
honda, volvo, safety, collision
honda, volvo, safety, collision
honda, volvo, safety, collision
honda, volvo, safety, collision
honda, volvo, safety, collision
honda, volvo, safety, collision
honda, volvo, safety, collision

Historically, carmakers have always tried to make their vehicles as safe as possible, not necessarily because they care about safety, but also because safety sells. Then government regulations were drafted, and carmakers were forced to include a series of features that over the years managed to save countless lives.

But even governments know asking carmakers to come up with the perfect car, one that will save the driver’s life no matter what, is a big stretch. There are simply too many factors at play, many of which are impossible to control or regulate, to be so naive as to believe one day driving will no longer get people killed.

But this hasn’t stopped the brand we all associate with car safety from promising no more people will die in its cars. It’s Volvo we’re talking about, a company that not long said it will have zero fatalities by 2020. Did it succeed? Who knows, it’s impossible to keep track of what all the Volvos in this world are doing.

honda, volvo, safety, collision
Maybe that’s exactly what Honda was betting on when it made pretty much the same promise. In its case, the target is 2050, a year that should bring complete safety, and exactly zero fatalities in Honda cars and on Honda motorcycles.

The Japanese carmaker waxed poetic this week (full details on that in the press release section below) about things such as the “world’s first artificial intelligence (AI)-powered Intelligent Driver-Assistive Technology.” It also spoke of the Safe and Sound Network Technology “which connects all road users, both people and mobility products, through telecommunications, making it possible to predict potential risks.” And it even hinted at expanding “application of a motorcycle detection function and further enhance functions of its ADAS.”

Now, don’t get us wrong, we’re all for perfect safety on the road, but we all know there is no such thing as perfect anything. Sure, probably Honda (and Volvo, and others) will roll out such amazing tech that it will become very difficult to get killed on account of driver errors or mechanical failures when driving one of their cars.

honda, volvo, safety, collision
But not everyone will be driving Hondas, or Volvos, and not all technology is flawless. Some people will climb drunk on board 18-wheelers, and no car in this world is any match for the metal behemoths. Tires, even the ones on high-tech cars, can explode and send the vehicle, with all its very advanced technology, right into a tree. And of course some people, as demonstrated time and again by some Tesla drivers, are plain stupid, and no tech in the world can prevent them from doing stupid things.

So, when Honda says “zero traffic collision fatalities involving Honda motorcycles and automobiles globally by 2050,” it doesn’t really mean that. What it means is that some Honda drivers and will no longer die because of the car itself, or some (not all) of the stupid things they do behind the wheel.

Is this lying? Let's call it a stretching of the truth. One few will even care about in 2050.

TECH NEWS RELATED

Super Cub C125 and FourTrax Recon Step Into the New Year With Upgrades

It’s not long now until the end of the year, and as most of the companies out there are adding the numbers to see how good or bad 2021 was, others, far fewer, are putting the finishing touches on their 2022 lineup of vehicles.

View more: Super Cub C125 and FourTrax Recon Step Into the New Year With Upgrades

All-new Honda City hatchback vs Honda Jazz – What are you getting more (or less)?

As you may have heard by now, the all-new Honda City Hatchback has been launched with prices starting from RM75,670 all the way to RM87,860 for the V variant. The arrival of the new hatchback also means that Honda will stop selling the Jazz in Malaysia. Jazz City As the ...

View more: All-new Honda City hatchback vs Honda Jazz – What are you getting more (or less)?

Honda Activa 125 Premium Edition launched in India at Rs 78,725

Honda Activa 125 Premium Edition Honda Motorcycle & Scooter India Pvt. Ltd launched the Honda Activa 125 Premium Edition at Rs 78,725 for the drum alloy version and Rs 82,280 (both prices ex-showroom, India) for the disc variant. The new edition is not a new variant but a special ...

View more: Honda Activa 125 Premium Edition launched in India at Rs 78,725

2022 Honda CB300R: All you need to know

© Anuj Mishra 2022 Honda CB300R: All you need to know As impressed as we were with the Honda CB300R after riding it, we were equally displeased when the bike was discontinued during the BS6 transition. But now, we are glad to report the motorcycle is all set to ...

View more: 2022 Honda CB300R: All you need to know

John McGuinness Returns To Isle Of Man TT With Honda In 2022

23-time winner John McGuiness will make a return to IOMTT with Honda in 2022 Twenty-three time Isle of Man Tourist Trophy winner John McGuinness will compete at the 2022 Isle of Man TT, making a return with Honda. McGuinness has re-joined Honda for the 2022 road racing season and ...

View more: John McGuinness Returns To Isle Of Man TT With Honda In 2022

Honda CB300R BS6 To Be Locally Produced In India, Launch In January 2022

The Honda CB300R BS6 made its debut at India Bike Week 2021 Honda Motorcycle and Scooter India (HMSI) unveiled the CB300R BS6 at the recently concluded India Bike Week 2021. The motorcycle was pulled off the shelves when the industry transitioned from BS4 to BS6 norms and the pandemic ...

View more: Honda CB300R BS6 To Be Locally Produced In India, Launch In January 2022

India Bike Week 2021: Honda H'Ness CB350 Anniversary Edition Launched In India, Priced At &#8377 2.03 Lakh

(L-R) Yadvinder Singh Guleria & Atsushi Ogata with H’Ness CB350 Anniversary edition at IBW 2021 The Honda H’Ness CB350 has completed one year in India, and to commemorate this occasion, Honda Motorcycle and Scooter India (HMSI) has launched the special Anniversary edition model at the IBW 2021. The anniversary ...

View more: India Bike Week 2021: Honda H'Ness CB350 Anniversary Edition Launched In India, Priced At &#8377 2.03 Lakh

India Bike Week 2021: New Honda CB300R BS6 Unveiled

HMSI management team with the newly unveiled Honda CB300R motorcycle at IBW 2021 Honda Motorcycle & Scooter India has unveiled the BS6-compliant CB300R at India Bike Week 2021. Apart from the Neo Sports Cafe motorcycle, the Japanese two-wheeler manufacturer also launched the anniversary edition of the Honda H’Ness CB350 ...

View more: India Bike Week 2021: New Honda CB300R BS6 Unveiled

Auto Sales 2021: Honda Car India Sales Plummet By 45.3% In November

Review: 2021 Honda Amaze Facelift

2021 Honda CB200X Review

Honda Africa Twin: First Look Review

This Changan Uni-T is a sexier Honda CR-V that uses facial recognition tech

Launched in Malaysia, 2022 Honda City Hatchback fights Yaris, est. price from RM 76k

Video: All-new Honda City hatchback launched in Malaysia, 5 Things

2022 Honda Passport's pricing reveals new Trailsport starts under $50,000

2022 Honda Passport's Price Shoots Up Following Loss Of Base Trim Level

Honda H’ness CB350 Anniversary Edition: What’s new?

Honda Activa 125 Premium edition launched in India

Honda H'ness CB350 Anniversary Edition launched in India at Rs 2.03 lakh

OTHER TECH NEWS

;